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KLab Invests in Ichikara Who Operates One of Japan’s Largest Virtual YouTuber Groups “Nijisanji.”

KLab Inc.
(TSE1: 3656)

Tokyo, Japan – August 29, 2019 –
KLab Inc., a leader in online mobile games, announced that it has invested in Ichikara Inc. that operates one of Japan’s largest virtual YouTuber groups Nijisanji with such members as Mito Tsukino, Kaede Higuchi , and Rin Shizuka.


Ichikara is an entertainment-related startup that was established in May 2017 that began by operating the virtual YouTube group Nijisanji as part of its entertainment business activity.

Nijisanji members began their activities with video distribution and further expanded to such activities as event performances, sales of merchandise and digital content, music production, and live performances. As of the end of August 2019, there were 80 assigned members. It became an industry leader in registered users among virtual YouTuber channels and continues to lead the VTuber industry.

In addition to the operation of Nijisanji, the company is actively developing new businesses such as the overseas VTuber business and the operation of Yumenographia, which uses VR technology to facilitate interactive communication with virtual characters around the world.

KLab aims to expand its game and game-related businesses and is actively pursuing alliances to achieve these goals.

This investment is part of that effort by which KLab will strive to create cooperative and new business opportunities for its businesses.

KLab will continue to actively promote partnerships that include cooperation and investments.



About Ichikara

Company Name: Ichikara Inc.
Representative: Riku Tazumi (Representative Director and CEO)
Head Office: Shintaiso Bldg. No.3 (Office No. 531) 2-10-12 Dogenzaka, Shibuya, Tokyo 150-0043
Established: May 2017
Business: Operation of the virtual YouTuber group Nijisanji
               Operation of the overseas VTuber business
               Operation of VR communication space Yumenographia
URL: https://www.ichikara.co.jp

About KLab

KLab is a leader in online mobile gaming. Founded in 2000 and headquartered in Tokyo, the company is listed on the 1st Section of the Tokyo Stock Exchange. KLab has consistently ranked as one of the top 52 grossing game publishers worldwide since 2012. With its emphasis on quality and innovative games, KLab continues to grow at a rapid pace, expanding beyond the Japanese market with offices in Singapore and Shanghai. For more information about KLab, please visit http://www.klab.com/jp/english/.