2022/04/20News

"Utano☆Princesama Shining Live" Reaches 6 Million Worldwide Downloads! Collaboration with Sanrio Characters Announced!

KLab Inc.(TSE Prime Market: 3656)

Tokyo, Japan - April 20, 2022 - KLab Inc., a leader in online mobile games, together with BROCCOLI Co., Ltd., announced that the smartphone rhythm game Utano☆Princesama Shining Live has reached a combined 6 Million downloads worldwide.*

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A series of exclusive events kicked off Monday, April 18 (UTC+9) as part of the 6 Million Worldwide Downloads Campaign including special Photo Shoots and missions.

In addition, a special collaboration featuring the Sanrio Characters and Utano☆Princesama Shining Live has been announced.

*Total includes players who have downloaded the game more than once.

6 Million Worldwide Downloads Campaign

6 Million Worldwide Downloads Photo Shoot

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The 6 Million Worldwide Downloads Photo Shoot is an 11-Shot Photo Shoot where players can choose from the 11 idols and perform the Photo Shoot a maximum of ten times.

In addition, there is a 50% chance for UR Photos to be "Setsugetsuka" Photos.

Don't miss this special chance to get "Setsugetsuka" UR Photos!

Event Period: Monday, April 18 to Tuesday, April 26 (UTC+9)

For more information about the 6 Million Worldwide Downloads Photo Shoot check out the in-app notices and official website.

6 Million Worldwide Downloads Step-Up Photo Shoot

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The 6 Million Worldwide Downloads Step-Up Photo Shoot is a paid 11-Shot Photo Shoot players can choose from the 11 idols each Step and perform the Photo Shoot a maximum of ten times!

In addition, there is a 50% chance for UR Photos to be "Setsugetsuka" Photos. On Step 10 a "Setsugetsuka" UR Photo of your selected idol is guaranteed!

Don't miss this special chance to get "Setsugetsuka" UR Photos!

Event Period: Monday, April 18 to Tuesday, April 26 (UTC+9)

For more information about the 6 Million Worldwide Downloads Step-Up Photo Shoot check out the in-app notices and official website.

6 Million Worldwide Downloads Missions

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Starting from Monday, April 18 players can challenge new missions every day! Clear the daily missions to receive up to 3000 Photo Shoot Points!

Current missions can be checked by selecting Mission > Event from the home screen.

Event Period: Monday, April 18 to Monday, April 25 (UTC+9)

6 Million Worldwide Downloads Campaign Celebration Special Sets

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In celebration of the 6 Million Worldwide Downloads Campaign, three special sets are on sale for a limited time.

Event Period: Monday, April 18 to Tuesday, April 26 (UTC+9)

For more information about the 6 Million Worldwide Downloads Campaign check out the in-app notices and official website.

Notes
*See the official website or in-game announcement for details and information.
*Game content is subject to change without prior notice.
*"Photo Shoots" are the in-game system where players randomly obtain the in-game "Photo" items.

Sanrio Characters xUtano☆Princesama Shining Live Collaboration Announced!

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A special collaboration between Sanrio Characters and Utano☆Princesama Shining Live has been announced!

Starting from Tuesday, April 26 various in-game campaigns will be held in celebration of the Sanrio Character Collaboration.

In addition to the in-game campaigns, there will also be an event at Sanrio Puroland.

Further details for the collaboration will be announced after the regular maintenance on Tuesday, April 26.

Be sure to check out this dream collaboration featuring the adorable Sanrio Characters and the idols from Shining Live!

Copyright
©SAOTOME GAKUEN ©KLabGames
© '22 SANRIO CO., LTD. APPR. NO. S622017

About Utano☆Princesama Shining Live

Utano☆Princesama Shining Live is a rhythm game for Android™ and iOS mobile devices based on BROCCOLI’s Utano☆Princesama series.

Utano☆Princesama Shining Live Overview

Title Utano☆Princesama Shining Live
Supported OSes Android™ 5.0+, iOS 11.0+
* Not available on some devices.
Supported Regions Global (Excludes Japan)
Supported Languages English and Traditional Chinese
Genre Rhythm game
Price Free-to-play (In-app purchases available)
Official Website Official X Official Facebook
Copyright ©SAOTOME GAKUEN © KLabGames
Download here! App Store Google Play

Apple and the Apple logo are trademarks of Apple Inc., registered in the U.S. and other countries. App Store is a service mark of Apple Inc., registered in the U.S. and other countries. Android, Google Play, and the Google Play logo are registered trademarks of Google LLC. All other trademarks or registered trademarks are the property of their respective owners.

About BROCCOLI Co., Ltd.

Headquartered in Tokyo and led by CEO Tomoharu Morita, BROCCOLI is one of Japan’s leading designers and producers of content based on the vast subculture stemming from the world of Japanese pop culture. BROCCOLI’s business covers a wide range of fields, including console games, trading card games, videos, and music. The company’s sphere of influence reaches beyond its own original content, extending into the design, production, and sale of character merchandise.

Official Website: https://www.broccoli.co.jp/ (Only available in Japanese)

About KLab

KLab is a leader in online mobile gaming. Founded in 2000 and headquartered in Tokyo, the company is listed on the 1st Section of the Tokyo Stock Exchange. KLab has consistently ranked as one of the top 52 grossing game publishers worldwide since 2012. With its emphasis on quality and innovative games, KLab continues to grow at a rapid pace, expanding beyond the Japanese market with an office in Shanghai. For more information about KLab, please visit https://www.klab.com/en/.

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