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"Utano☆Princesama Shining Live" Pre-Registration Event for Japanese Version of Game Heats Up with New LINE Account and Free Gift of 16 LINE Stickers

KLab Inc.
(TSE1: 3656)

Tokyo, Japan – July 19, 2017 – KLab Inc., a leader in online mobile games, together with BROCCOLI Co., Ltd., unveiled a new LINE official account for the Japanese version of the upcoming smartphone rhythm game Utano☆Princesama Shining Live on Tuesday, July 18 (UTC+9). To celebrate, the pre-registration event currently being held for the Japanese version of the game via Twitter has been extended to cover the LINE official account as well (account available only in Japan from July 18, 2017 to December 31, 2017). Fans who friend the Japanese official account on LINE will receive a free set of 16 LINE stickers as a special gift for pre-registering for the game.

Utano☆Princesama Shining Live

With this new addition, fans will now be able to catch all the latest updates on the upcoming game and other event information simply by friending the Utano☆Princesama Shining Live official account on LINE.

New LINE Official Account! Pre-Register to Receive LINE Stickers as a Free Gift

In response to the positive feedback from the pre-registration campaign that began last month in Japan, a LINE official account was launched yesterday and will be available in Japan for a limited amount of time until December 31, 2017. A gift of free LINE stickers will be given out to everyone who friends the account starting on Tuesday, July 18 (UTC+9). The stickers, shown below, feature the idols of the Utapri series in a variety of highly versatile poses and are most definitely a shining presence in any LINE conversation.

Utano☆Princesama Shining Live Pre-Registration Event LINE Stickers

Download Period
Tuesday, July 18 to Monday, August 14 (UTC+9)

Usability Period
180 days from download

Download URL
* Please access the above URL from your mobile phone.

100,000 Pre-Registrations and Counting! Pre-Registration Event for Japanese Version of Game Now On!

How to Pre-Register
Simply follow the official Twitter account or friend the LINE official account for Utano☆Princesama Shining Live to pre-register for the Japanese version of the game.

To celebrate, every player in the game will receive a special ticket that guarantees them the UR idol of their choice!

In addition to this present, more surprises are in store depending on how many fans pre-register for Utano☆Princesama Shining Live as the event moves forward.

Current List of Additional Rewards
Pre-Registration Debut: All players will receive a special ticket that guarantees them the UR idol of their choice.
100,000 pre-registered players: All players will receive 100 Prisms.*

Additional rewards will be added when 200,000 pre-registered players are reached.

* Prisms - A type of in-game currency for Utano☆Princesama Shining Live that can be used to commission Photo Shoots to get new Photos of idols, as well as other ways inside the game.

Features of Utano☆Princesama Shining Live

1. Multiple hits from the Utapri series! Turn your smartphone into a star-studded stage whenever you want!

Multiple hits from the Utapri series!

Utano☆Princesama Shining Live is a rhythm game featuring simple, intuitive controls that gives players the chance to enjoy the greatest hits from the popular series. Create your own personalized idol unit and make them strut their stuff on stage!

2. Watch stories and scenes starring your idols and their daily routines unfold before your eyes in vivid detail!

Engaging stories!

Check up on your idols and their pop star lives via new stories and scenes updated regularly! Players can check up on the members of their group, or even transcend group boundaries to mix and mingle with the stars, as well as enjoy a variety of stage outfits that are sure to catch the eye of any watchful fashionista.

3. Interact and communicate with fully-animated idols!

Interact with your favorite idols!

Meet your favorite idols whenever you want! The realistic appeal of these idols extends beyond simple scripts–a variety of facial expressions turns these idols into realistic communication partners. When you get close enough, you may start to notice certain changes in their behavior!

About Utano☆Princesama Shining Live

Utano☆Princesama Shining Live is a rhythm game for Android™ and iOS mobile devices based on BROCCOLI’s Utano☆Princesama series.


Utano☆Princesama Shining Live Overview

Utano☆Princesama Shining Live
Supported OSes:
Android 5.0+, iOS 9.0+
* Not available on some devices.
Rhythm game
Free-to-play (In-app purchases available)
Official Website:
Official Twitter Account:

About BROCCOLI Co., Ltd.

Headquartered in Tokyo and led by CEO Tomoharu Morita, BROCCOLI is one of Japan’s leading designers and producers of content based on the vast subculture stemming from the world of Japanese pop culture. BROCCOLI’s business covers a wide range of fields, including console games, trading card games, videos, and music. The company’s sphere of influence reaches beyond its own original content, extending into the design, production, and sale of character merchandise.

Official Website: http://www.broccoli.co.jp/ (Only available in Japanese)

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About KLab

KLab is a leader in online mobile gaming. Founded in 2000 and headquartered in Tokyo, the company is listed on the 1st Section of the Tokyo Stock Exchange. KLab has consistently ranked as one of the top 50 grossing game publishers worldwide since 2012. With its emphasis on quality and innovative games, KLab continues to grow at a rapid pace, expanding beyond the Japanese market with offices in Singapore, Shanghai, and the United States. For more information about KLab, please visit http://www.klab.com/jp/english/.